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Wimbledon #InTheLoop

Recycle on-the-go with #InTheLoop

Sustainable Merton has teamed up with Merton Council and award-winning environmental charity Hubbub, with support from Love Wimbledon, to make it easy to recycle while out and about.

 

The Wimbledon #InTheLoop recycling trial, funded by evian, will introduce colourful new recycling bins to the streets while reminding locals how easy and impactful recycling plastic bottles and cans on-the-go is.

Try our quick quiz!

What's the issue?

We’re eating and drinking more and more on-the-go. In 2019 an estimated eight billion drinks containers were thrown into landfill, littered or burned in the UK. That’s 250 per second. Or 126 for every single person across the whole year.

Why is this?

As lockdown restrictions ease, the growing trend of on-the-go consumption is set to resume with an estimated 40% increase in the food-to-go market in 2021. Less than half of local authorities currently have on-street recycling systems (WRAP 2019) and nearly half of the public find recycling while out and about confusing.

Wimbledon #InTheLoop will...

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What can I put in the bins?

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Keep hold of your plastic bottles and cans and recycle them in one of the new yellow bins across Wimbledon. You can't miss them!

 

Make sure they're empty - leftover liquid can contaminate the recycling meaning the whole lot may go to waste. Remember: clean, dry and loose.

Where can I recycle?

Do you have a question? Read our FAQs to find out more about Wimbledon #InTheLoop.

Let's get more people recycling on-the-go!

You can help by promoting Wimbledon #InTheLoop via email, social media, on your website and in your publications. The more organisations and people help spread the word, the better!

The easiest way to do this is to share this page with your friends, family, networks and audiences using the hashtag #InTheLoop.

These might help too 👇

Campaign 1-pager - What is Wimbledon #InTheLoop?
Communications Guide - Find everything you need to help amplify our reach!

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